Syllabus of Digital Marketing Training in Electronic City
Syllabus of Digital Marketing Training in Electronic City Our Digitallipo, a Digital Marketing training institute in Electronic City offers 3 months of training covering all digital marketing curriculum areas and also provides practical and live assignments training. Module 1: Basic Syllabus of Digital Marketing Training in Electronic City Basics of advanced Marketing Comparison between traditional and digital marketingIntroduction to Digital MarketingImportance of Digital Marketing nowDifferent Types of Digital MarketingHow does Internet Marketing work today?Increases more visibilityAudience engagementBringing more targeted trafficLead generationimportance of demographic Module 2: Keyword Research and Analysis Marketers keywordsCustomers QueriesKeyword research and analysisTypes of keywordsTools used for keyword researchHigh Search Volume KeywordsLocalized keyword researchRelevant keywordsCompetitor website keyword analysiskeyword volume analysisChoosing the right keywords for the project Module 3: Search Engine Optimization (SEO) by Digital Marketing Institute in Electronic City The goal of Search Engine OptimizationWhy SEO is important?Popular Search EnginesHow do search engines work?Objective of SEOSEO Basics and ConceptsSEO Project CycleUnderstanding SERPGoogle ProcessingIndexing and RankingCrawling and Storing Module 4: On-Page Optimization Purpose of On-Page OptimizationDomain research and selectionBest hosting choiceMeta Title optimizationMeta Description optimizationstructure of URL OptimizationAlternative TextInternal linking301 redirection500 Internal error404 error pagesCanonical ImplementationOptimizing H1, H2, H3 tagsstatus code meaningSeo Image optimizationLanding Page OptimizationNo-Follow And Do-Follow linkTypes of sitemapGenerates an XML sitemapRobots.txt Module 5: Off-Page Optimization What is a backlink or external link?Do-Follow BacklinksNo-Follow backlinksLink Building Tips & SubmissionsWhat is White Hat and Black Hat SEO?Alexa Rank, Domain AuthorityBusiness DirectoryBlog commentingProfile link creationDirectory submissionSocial bookmarking submissionProfile creationSearch Engine SubmissionPPT presentationPDF SubmissionWeb 2.0 submissionEssay submissionGuest blogImage submissionVideo submissionForum submissionCategorized submissionPresentation of infographics MODULE 6: Seo Updates and Analysis In Digital Marketing Courses in Electronic City How Google Google Panda worksPenguin worksHumming Bird Algorithmwhat are Google’s PenaltiesNew Google algorithm updatesBest SEO Tools For Website Analysis And Optimization Do Competitor Website AnalysisCreate Backlinks Building Backlinks Tracking, Monitoring, And Reporting using tools Module 7: Local Business & Results Creating Local Listing In Search EngineEnter Complete addressUpdate business website linkAdd Providing ServicesSelect Business CategoryDo verification ListGet Google ReviewsUpload front and shop images, videosUpdate business hoursFix your location in google mapadd new posts and updatesShare your post on the social media networkAdd Products and price MODULE 8: Google AdWords Marketing (OR) Pay Per Click ( SEM ) Syllabus of Digital Marketing Courses in Electronic city, Bangalore Introduction of Adwords and PPCFull form of PPCHistory of AdwordsAdwords account and basics goalAds account structurecampaign and ads limitTarget and placement goalbidding and budget strategiesAdwords toolsAdWords formula for biddingsearch networking campaignDisplay campaignshopping adsvideo adstracking code and reportsRemarketing CampaignLocal Business CampaignReports and analysis Module: 9 Social Media Optimization ( SMO ) by Digital Marketing Training Institute in Electronic city List of Social Media ChannelsHistory of Social Media NetworksTypes Of Social Media sitesPopular Social Media SitesSocial Media OptimizationOrganic Social Media TechniquesFacebook MarketingInstagram MarketingYoutube MarketingPinterest MarketingImportance of HashtagsImage OptimizationVideo Optimization Module: 10 Social Media Marketing ( SMM) Syllabus by Digital Marketing Institute in Electronic City Facebook Profile Creation and OptimizationSettings of Facebook MarketingBusiness ProfileBusiness PageBusiness GroupSocial Media AnalyticsAdvertising Campaigns in DetailsCreating Goals and ObjectivesPayment Methods and HistoryTwitter Marketing and GoalPinterest Marketing GoalLinkedin Marketing and GoalFollowers Vs Connections vsHow many Clicks, impressions, Reach & CTRTypes of bidding strategiesBranding on social media channels Module: 11 Google Web Analytics in Digital Marketing Courses in Electronic City Importance of web AnalyticsWhat is Web AnalyticsHow to start with Google AnalyticsHow to Navigate Google AnalyticsReal-Time ReportingTypes of AudienceBehavior of AudienceTypes of Traffic Sourcesusers BehaviorWeb ContentVisitors and Returning VisitorsDemographics like age, gender Module: 12 Web Master Tools Add Business Website and VerificationSet Geo-Target LocationWebsite Performance and AnalysisAnalysis of Web, Image, VideoComparison of performanceUser search query analysisCrawls Status and errorsKeywords performance and rankingsitemaprobots.txtHTML suggestionsWebsite Mobile FriendlinessPage loading Speed Module: 13 Creating a New WordPress Website Domain PurchaseHosting ProviderCpanel ExplanationThe setting of web hostingTheme buildingWeb pages creation Module: 14 Interview Preparation New Profile Resume PreparationInterview Question and Answers PreparationMock InterviewsLatest Digital Marketing questions and Answers Ready For Joining? These are the advanced course and syllabus that is covered under the Digital Marketing Training in Electronic City, Bangalore, and the duration of each topic class detail. immediately do join and improve your career level with training by expert trainers. For More Details Digitalippo Visit – https://www.digitalippo.com/best-digital-marketing-training-in-electronic-city/ Call – 6363338074 Register
Syllabus of Digital Marketing Training in Electronic City Read More »










